I decided that I would try to contact the Cupcake makers in the UK. There are sites in the USA which feature the best of their cupcakes. So I have decided to go on a mission to show what we can do over here. I contacted the
and asked if they would let me feature them on this site. They said no problem. So here are some cupcakes from their bakery.


Jemma and Sam run the bakery and they kindly answered these questions from me to share with everyone that visits this blog.
Why did you start making cupcakes?
I love baking and, after a year of working at Rose Bakery in Dover Street Market (Comme des Garcons' swanky London store), felt it was time to do something for myself. I set up a stall at Sunday UpMarket in Brick Lane offering all sorts of things such as chocolate chip cookies, brownies, flapjacks and, of course, cupcakes. After a few months it became quite clear that the things people really wanted were the cupcakes, so Crumbs and Doilies became a cupcake-only affair.
When did you first start and how did it develop into a thriving business?
I set up Crumbs and Doilies in April 2006, firstly with the stall in the East End. Before I had a web site and flyers I used to write my number on doilies and give them out with my cupcakes. People began to ask me to do their weddings and parties, word spread around London and soon the orders were coming in thick and fast!
How did you develop all the recipes?
A lot of trial and error and late nights. You make a lot of friends when you're trying out new things!
Are you able to give us any tips on how to bake a super cupcake?
Just use the best ingredients available to you. We only ever use organic free range eggs and organic flour and our butter is amazing. We think that a big part of what makes our cupcakes so special.
How many of you are involved in C&D and what are the best parts of your time making cupcakes ?
It's a pretty small operation with myself and my boyfriend Sam doing all the baking and decorating and then we have a couple of people on hand to help on the really busy days. And there's Ken, obviously. He's in charge of sprinkle control! Our favourite times are sprinkle delivery days!
How do you get inspiration for all the designs?
I take what people tell me about what colours they like and if they have any themes they want and I just go for it. I never plan the cupcakes, they just develop as I go along. I love playing with colours and contrasts and my favourite kind of order is when someone asks me do do whatever I want.
What is your favourite cupcake recipe and why?
Our last flavour of the month was a chocolate Guinness cupcake with cream cheese icing and as far as tastiness goes this was among the top cupcakes. It was really fudgy and squishy and though you couldn't really taste Guinness, there was this maltiness about it. It reminded me of Oreos!
Have you any tips for would be cupcake makers and how to start selling them?
Just practice until you feel you have the best cupcake you can make. There's no point in offering something mediocre, as there are so many companies out there doing similar things. You need to stand out from the rest.
Well this is a start on seeing the cupcake makers of the UK. I hope every one will take a look at Crumbs and Doilies and enjoy.
Thanks for reading and remember there are lots of recipes and decorating ideas in the labels and archives.
Crazycupcakes